Wondering if even the immense news coverage of Phoebe Prince’s suicide is enough to rattle parents and school administrators across the country to address this silent epidemic? My experience is that many parents and school administrators routinely minimize bullying as a normal rite of passage, phase, or issue that is largely out of their control. Nothing could be further from the truth. Until a school, a community and a school district stops applying band aids to a serious, infectious problem do not be surprised to keep reading terribly sad stories such as this. CNN offers a few simple tips.